We are a full-service ski and snowboard rental company in Crested Butte, Colorado.
Ranked the #1 Ski and Snowboard Shop in Crested Butte by Skiing Magazine, we are a full-service rental company proudly based in Mt. Crested Butte, Colorado. With over 30 years of experience, we specialize in delivering high-quality equipment, expert service, and a seamless rental process—so you can spend less time getting ready and more time enjoying the mountain.
Each of our stores offers the same premium gear selection and exceptional service our guests have come to expect. Book reservations online for added convenience and savings!
Why Butte & Co?
We Ride for Asher
Fifteen years ago, our founder, Stephanie Allen, experienced the tragic loss of her son Asher during a skiing accident while he was training for a competition. At just 17 years old, Asher was a talented freeride skier and a beloved member of the Crested Butte community.
Today, his memory lives on through heartfelt traditions across town—from Asher stickers on ski gear, to the “Asher Pizza” at Secret Stash. A bench dedicated to him sits inside our main shop as a quiet space to reflect and remember. We’re proud to honor his legacy on the mountain he loved so deeply.
Meet Our Owner
Stephanie Allen—affectionately known by many names—is the driving force behind Butte & Co. She arrived in Crested Butte more than 30 years ago with little more than a pair of skis, an old Chevy, and her cat, and through dedication, resilience, and an unwavering love for the mountains, she built a business that has become a cornerstone of the local ski community.
Today, Stephanie leads with the same passion and purpose that brought her here. She continues to welcome guests with open arms, creating a warm, supportive environment for both staff and customers alike. Her commitment to service, family, and faith is woven into every aspect of our company.
